Questions on serving same code base to multiple sites

[eluser]Freewolf[/eluser]
Yes that is basically it.

We have 4 brands. Each brand has a different site serving a different geographically market. All sites serve up much the same content, though it each site will have different wording for SEO purposes. Each site is mostly brochureware and will have for all intents and purposes the same basic structure and site hierarchy. The only thing that will change is the brand(design/css) and the copy on the pages.

From a DRY perspective seems a waste to create 4 different sites. That is one reason I am looking at CI. To create one set of code to serve up these 4 different brands.

Blessed Be

Phillip