I am just about to start to build a retail, trade and wholesale website with CI for a customer but am a bit stuck on the design for splitting out the audience. It will be retail (with retail prices) on the public front end and trade/wholesale prices behind a login or self declaration of some sort.
The problem is that if I just put a navigation bar on the top "Business/Trade customers login here..." sort of thing I think it will be too easily missed, even if I make it sticky. I sort of imagined having two big boxes, "Retail/Home Customers click here", and "Trade and Business customers click here", but that would mean having the products too far down the page, and again easy to scroll past and miss.
Does any one know of any good examples of a company splitting the audience well?
For know I am stuck, devoid of ideas, and cannot find anything to inspire me. Any suggestions warmly welcomed :-)
Thanks in advance,
Paul