[eluser]russ_kern[/eluser]
Let it sit overnight... sat back down this morning and had it working inside 5 mins...
Turns out that the "return false" wasn't necessary, and in my "contenta" controller function, I loaded my content through a Model as opposed to a view file.. so all I'm calling is the Model which takes the "id" passed through the javascript and then displays the correct information.
Thanks for everyones help... learned a lot.
R